Subaru Dealer Near Me

A blue 2021 Subaru Impreza and a silver Impreza hatchback are parked at the beach.

More than ever, shoppers prefer to buy from companies that show social responsibility in the way they conduct business. People who buy Subaru vehicles are getting more than reliable, safe transportation; they are supporting a brand that conserves natural spaces, feeds the hungry, funds disaster relief, improves education, and cares for pets with the ASPCA. When you type "Subaru dealer near me" in a search engine to find a vehicle you want to buy, you should know what your money supports. Many car manufacturers fund a few charities, but Subaru funds charities across the US in five broad categories under its motto, "Share the Love."

The company culture at Subaru is about more than just selling cars. Subaru supports many endeavors to spread kindness, help humanity, and treat the earth and animals with care and respect. This overarching belief system for the whole company spreads through the culture of dealerships nationwide, which then spreads out into the communities where dealerships are located. Individuals who work for Subaru are encouraged to take time off from work to volunteer, and Subaru pays them while they support their favorite cause. Buying a vehicle from Subaru welcomes you into the family, and you'll be a member for life.

Find New and Used Cars at Williams Subaru

Search for a "Subaru dealer near me," and you’ll quickly see that we offer the best that Subaru has to offer. From cars fresh off the factory floor to pre-loved models, there’s a Subaru waiting to go home with you on our lot. We make it our mission to deliver exceptional, high-quality models for our community. It’s important that when you buy from us, you have a great experience and get into a car you love.

Our exceptional line of Subaru models works for drivers who have diverse needs and financial backgrounds and want a vehicle they know will work for them. At Williams Subaru, we are dedicated to helping drivers get the ideal vehicles for their budgets and lifestyles, with no exception.

When you are looking to upgrade to a brand-new Subaru, we have what you’re looking for. We stock the latest models that come loaded with updated technology, modern creature comforts, and all the advanced performance that you expect from a brand like Subaru. You can use our website to look through the newest models we have on the lot. When you’re ready, stop in and check out our vehicles in person. When you have questions, our auto experts have answers. Get peace of mind and the benefit of our experience when you shop for a new Subaru with Williams Subaru.

If you’ve had your eye on a pre-owned Subaru model, you’re sure to find it here. Our inventory is stocked with some of the best models Subaru has available. Buying a pre-owned model is a smart choice for buyers who are looking to invest in a great vehicle. You will get a lot for your money when you decide to get behind the wheel of a pre-owned model. Subaru is a name that is known for its quality and longevity. Shopping for a pre-owned model can feel stressful, but when you shop with us, you can relax. We offer only the best of the best when it comes to pre-owned vehicles. You can expect only the highest quality at a price that works for you when you shop our used inventory.

A close up shows the rear badging and passenger side taillight on a blue 2023 Subaru Solterra Touring.

The Incredible Subaru Lineup

The Subaru family includes cars, SUVs, and EVs that are designed with active families in mind. Get the latest from Subaru and expect advanced safety, tech, and performance to make tackling the concrete jungle or the campground easier and more enjoyable than ever before.

The subcompact Crosstrek is a versatile and nimble SUV that is just as tough as it looks. The interior has seating for up to five passengers in addition to plenty of cargo space for daily essentials, gear, and anything else you pick up along the way. Drivers will appreciate the Crosstrek's sporty performance and durable interior, which make it practical yet fun for your next adventure.

The compact Subaru Forester is a favorite of drivers and is often in competition with its larger sibling, the best-selling Outback. However, drivers who choose to go with the Forester won’t be disappointed. This five-seater SUV offers plenty of cargo space and comes loaded with creature comforts and user-friendly tech. High safety and reliability ratings make the Forester ideal for families on the go.

As for the Outback, it’s popular for a reason. Though this midsize model started out as a station wagon, it’s seen upgrades to its design over the years, and it sports a more modern SUV feel these days. The plentiful cargo volume and spacious seating for five make the Outback a favorite of families. When you want a rock-solid vehicle you know will last, the Outback has your back. As with other Subaru models, drivers can expect standard all-wheel drive and outstanding performance, making this crossover perfect for whatever Mother Nature throws at you. The Outback has a reputation for being one of the best adventure SUVs on the market.

The spacious Ascent is a three-row SUV that is capable of handling larger families. Seating for up to eight passengers means there’s room for everyone, even last-minute passengers with baggage. The three rows of seating keep things flexible. You can even fold down the seats to enjoy ample cargo space for camping gear, sports equipment, or moving boxes. The Ascent continues to rank well when it comes to performance and safety.

When you want to go green, Subaru is there to help. The Solterra is an electric compact SUV that offers everything you love about Subaru and more. The Solterra has the all-wheel drive performance you want combined with zero emissions. The ease of charging makes powering up your car as simple as plugging in your phone. Subaru loaded up the interior with user-friendly technology that offers a rewarding driving experience for everyone. Advanced safety and engineering give drivers the peace of mind that they are protected on the road.

What about cars? Don’t think we forgot, we love cars as much as ever. But Subaru makes it hard to choose between the sporty compact Impreza and the stylish midsize Legacy. Both models offer standard all-wheel drive for advanced performance that you normally have to pay extra for. Subaru’s cars both rank high in safety and performance. The Impreza is ideal for solo drivers and commuting thanks to its sleek, compact design that makes navigating traffic easy. Meanwhile, the Legacy offers increased flexibility due to its midsize nature. Its spacious cabin keeps things comfortable on the road.

Causes Supported by Subaru

Subaru supports so many causes that we can't name them all in a couple of paragraphs. A few of the causes Subaru supports and partners with are particularly heartwarming when considering the challenges of recent years, especially when we look at how our communities had to come together to help one another. One such cause helped feed Americans who were struggling to buy food for their families during the pandemic. As Subaru states on its website, one in four children in the United States doesn't have enough to eat, so the company wants to help change that.

Subaru donated 50 million meals to Feeding America at the onset of the pandemic and worked together with its dealership to donate another 100 million meals to 199 food banks in the United States. Meals on Wheels is an organization dedicated to helping feed seniors with hot meal deliveries every day, and Subaru has maintained an ongoing partnership with Meals on Wheels, helping to deliver two million meals during its Share the Love Events. In 2020, Subaru marked its 50th anniversary in the United States by donating 50 Subaru Outbacks for use as Meals on Wheels delivery vehicles.

Even though the pandemic struck many people financially, natural disasters created other problems in the midst of needing to observe social distancing and safety. The American Red Cross provided assistance to millions of people hit hard by wildfires, storms, and other disasters. Subaru worked with the American Red Cross to help supply emergency shelter, food, supplies, volunteer training, and vehicle maintenance across the nation.

The wildfires in California tore at the hearts of everyone as we watched so many people lose homes, lives, and pets. Whole communities were leveled by wildfires, but Subaru worked with the National Forest Foundation to replant 500,000 trees through its Subaru Forester Re-Foresting Project. Along with its Red Cross relief, Subaru wants to help reforestation efforts in California to preserve and protect the land we all love and cherish.

A little league team is getting out of a red 2021 Subaru Ascent, a popular option from a Subaru dealer near me.

Subaru Loves the Earth

If you aren't already in love with Subaru for its generosity across the country and the way in which the company culture is shared by its dealerships, then maybe the incredible choices Subaru makes around its manufacturing will win you over. Car manufacturing practices of the past involved high levels of waste material, much of it damaging to the environment. With love for the environment a prevalent part of its mission, Subaru instituted the first American manufacturing plant to be named a "Zero-Landfill" facility. That means no waste is taken to a landfill, and instead, anything leftover from manufacturing is recycled to maintain a closed system within the plant. Subaru is dedicated to building and selling cars in an environmentally friendly way, and Williams Subaru is proud to be fully Eco-Friendly Certified.

This environmental influence in manufacturing is now being shared in a pilot program with three National Parks: Yosemite, Denali, and Grand Teton. They are partnering with Subaru to foster the same "Zero-Landfill" policy in order to better protect the wildlife and ecology of the parks. Why would the National Parks need to learn how to do this from a car manufacturer? It may surprise some to learn that Subaru has the only automotive plant in the country to be designated a "Backyard Wildlife Habitat." Because the practices Subaru uses are already working with the local ecology in the backyard of an automotive facility, who can better teach the National Parks how to eliminate waste from their preserved land?

How Williams Subaru Shares the Love

Williams Subaru shares the vision of the Subaru brand to help our community through programs that make our community a better place. We already partnered with the local Second Harvest Food Bank as a regular initiative in the Charlotte area, and we were so happy to have the extra donation of Subaru's meals in partnership with Feeding America. The added support made a big difference while we navigated the complications of the pandemic. During Christmas week, Williams Subaru owner Ward Williams gave his own donation to another food bank in our region: Common Heart Food Pantry of Union County.

During the pandemic, more community members than ever needed food, and the Common Heart food pantry served over 13,500 people last year. With the extra donation from Mr. Williams, Common Heart was able to buy more food for the community during the holidays. But it isn't just during the holidays that Williams Subaru helps Common Heart. Our ongoing partnership with the food pantry means we often host events, donate, and volunteer time to give them a hand. Right from the beginning of the pandemic, Common Heart started a mobile food pantry to deliver food to those who needed it, and our bilingual Facilities Manager, Edwin Plaza, took time off to help translate for the Charlotte Spanish-speaking community.

When people struggle to feed themselves, they also struggle to feed their pets. Williams Subaru supports the Humane Society of Union County, and they needed to restock their pantry when the pandemic hit. The holidays were an especially hard time, so Williams Subaru bought 2,500 lbs of pet food to resupply the nearly empty shelves. Our community is so fortunate to have an organization like the Humane Society providing low-cost vet care, low and no-cost spaying and neutering, and so much more to keep our local pets healthy and well-fed. We have hosted several adoption events during the pandemic to help animals in shelters find their forever homes and even had two dogs fostered through employees of our dealership. Subaru loves animals, and we love seeing these puppies hanging out at our dealership!

After all the time we dedicated to Charlotte and our surrounding neighbors in 2020, we were proud to receive the 2020 Subaru Love Promise Customer and Community Commitment Award. It warms our hearts to have the privilege of giving back in so many ways.

A mother and daughters are loading flowers into the back of a green 2021 Subaru Forester.

We Help With Financing

The prospect of buying your next Subaru is fun! But the idea of financing, maybe not so much. When drivers shop with us, they get access to our first-class finance center. Our financing experts offer advice and support every step of the way so you can make the best choice for your budget and your needs. We offer clear, concise information so that drivers know their options.

Drivers can chat with us about auto loan options or if leasing is right for them. When you’re ready to buy, you can bet our financing team will be working hard for you. We deal closely with local institutions and banks to ensure every driver gets the best terms and rates for their auto loan.

While financing might seem overwhelming, it doesn’t have to be when you shop with us. When you have a question, we have an answer. Call, click, or stop in to connect with our finance center and get the information you need to make the right choice for you.

Our Service Center Is Here for You

Our commitment to our customers continues even after the sale is complete. With car ownership comes car maintenance. Our full-service maintenance and parts center is staffed with skilled and highly qualified technicians who are ready to help you keep your car roadworthy.

Thanks to our flexible scheduling, we make it easy for drivers to book a service appointment that works for their day. Express service is available when you’re on the road and realize you never got that oil change. From minor maintenance to major repairs, stop in and let us take a look.

When you need a replacement part, don’t take a chance with an off-brand item. Ordering from us is quick and easy. You can shop our selection of genuine Subaru parts online or come see us for assistance. Having the right part for your vehicle can enhance its performance, while having the wrong part can downgrade its potential. Keep things on track with the right part from our Subaru service center.

When it comes to automotive maintenance, drivers can feel confident bringing their Subaru to us. Whether it’s time for an oil change or you need body work done, we make it easy to book a service or stop in and get the answers you need. It’s auto maintenance made easy when you work with the pros from Williams Subaru.